Channel Characteristics
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Kuangchi TV Station Operational Characteristics Channel Characteristics Position Purpose

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Programme Direction

I. Programme Operation

Programme software is the soul to channel operation; solid programme viewing enables stable business growth. Programmes of clear subject matters and features are essential to system marketing channel; only with high viewing public can a channel reap advertising income and explore peripheral interests. Constructive cycle ensures independent survival in ecology of high elimination rate; thus, it is imperative to continue production of programmes that meets with market competition, viewing needs.

II. Programme Planning

1. Children's Education- Programmes that are educational, creative and entertaining shall be classified into the five major aspects that are conducive to create comprehensive, healthy personality, covering games, practical knowledge, language, arts & crafts and music. Programmes can be jointly produced with reputable vendors or educational authorities and related foundations.

2. Catholic Teaching- Among the diverse religious channels, it is imperative that venue for spreading the messages from the Vatican to Taiwan's believers is available in carrying out Catholicism's boundary free diffusion, and presentation shall be made in natural, lively mode.

3. Students' Learning- Time slot for college students should be designed, targeting on areas of arts, music, performance, etc. The programmes can be collaboration projects with colleges' broadcasting department in offering credits and even degree.

4. Informative News for Children- Children also has the rights to know; parental guidance should be advocated. School news and children call-in report can be designed. Recruit reporters from children, and work with various experimental schools for producing such programmes.

5. Educational Cartoon Programmes- Purchase educational cartoons from overseas such as mainland China's Chinese painting (ink painting) cartoon, Canada's Cinar Films, America's Nick & Nickelodeon, etc. for enhancing viewing rate.

6. Kuangchi Productions- Kuangchi's programme library cumulated over the years along with new production of children's, cultural, educational programmes can be scheduled.

7. Broadcasting & TV Foundations' Programme Library- Select fine programme source primarily for children and parenting

8. LD Segment- Use LD as supplementary teaching material, and design programmes of enlightening format such as language teaching, educational games, education category, etc. Further cooperate with reputable vendors to produce LD programmes of lively and engaging nature such as Yi Chuang International (Acer Group), Huei Yu Multimedia, Kuang Fu BookStore, etc., as well as distribute teaching materials.

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